AAOS public service campaign "Digital Deadwalkers"

MakeUp by Genn Shaughnessy. Hair by Danielle HOezli. 

"Dude. Engage!"
The AAOS public service campaign "Digital Deadwalkers" encourages pedestrians to engage in and with their surroundings.
Distracted driving can cause crashes, injuries and death. It's a prevalent public issue that the American Academy of Orthopaedic Surgeons (AAOS) continues to champion. But what about distracted walking? What are the consequences of pedestrians talking on the phone, texting, listening to music, engaging deeply in conversation with the person next to them, or focusing on anything or anyone other than the task of getting where they need to go?

 

Click here to see Stills from the Filming Day in Albany last October by Tim Raab of Northern Photo